The mobile arena is steaming hot and the designers are leaving no stone unturned to make the most out of it. It’s the train to fortune and fame that no designer ought to miss. And, they are justified in doing so. Presently, no other market is growing as quickly as the mobile market, Android in specific. Individuals are increasingly investing time in developing apps that could please the present day mobile user. Bag full of ideas are spilled on the table every now and then and new apps are being built during the lunch hours.
Now that you have exhaustively put all your efforts in building this brand new app and you are almost through with the development phase, what next? Have you, in the rarest possibility, heard of user experience? Well, you better have. ‘User experience’ is the two-word magic phrase for which an app is conceived. If your app is not well-received by the end users, possibilities are high that it will be tagged as a ‘dud’. You definitely don’t want to be at the receiving end of reviews coming from unsatisfied app users. With great design, you’re not only attracting new customers but also retaining them. UX/UI companies (read this article) can help you with this. Customer loyalty is won through positive experiences and these positive experiences bind users to your product and keep them coming back for more.
Mobile industry has set its own rules and regulations, which you may or may not know of. Here are ten useful pointers that will enable you to enhance the user experience of your Android app and minimize the chances of scoring a duck in the app market.
- Value Every Input:
As a developer, all your phone must be doing is to rest on the plain desk, connected to your PC, with the background light turned on to the full. Now, think from the user’s point of view. Your user takes his or her phone out on the street, carrying it in one hand, while juggling a coffee cup in another. User’s can’t dedicate both their hands just to use your app. So, don’t even think about building a multi touch interface. Simple input methods such as flip, scroll and touch are your friends. Let users navigate from one page to another easily, without the need of stretching their arms first. Let them be at the desired page quickly. Every data they input, matters a lot.
- Waiting is a big No-No:
Waiting is a big no-no, especially in the mobile world. Mobile is meant for doing things on the go- whether it’s about checking a quick mail over the train or making a call while on the way to office. Mobile means quick. Don’t let users wait while your app loads or performs an action. Enhance the performance of your app and develop your UI, so that relevant features can load faster. It’s understandable that some features might take time load, but at least let your users know that something is working in the background. Showing status messages such as “processing” or “selected”, is a great alternative. Waiting is annoying and you definitely don’t want to annoy your users.
- Uniqueness Counts, and Sells Too:
The Android Market is home to more than 200,000 apps. Now the question arises- how will you stand apart in the crowd? If you are planning to build another weight management app or another boring Sudoku game, then you might lose all chances of even setting your feet in the market, let alone impressing users. Don’t even think of being repetitive. Conceive a creative and unique idea. People love exploring new avenues. Build an app that has a character of its own. Create something that will help users overcome the built-in app phenomenon. Another thing that you must make note of is that people love apps that match their personality traits. Take already existing as a problem, and try and conceive a solution for it. Try and think how a small change in the concept can give users a brand new ‘app-ing’ experience.
- Contrast Catch:
While you might develop your app resting in a nice shaded room, but the case isn’t the same with the users. Users have to take, and of course use, their phone in the sunlight more often they would wish to. This fact has a big impact on how users view the screen and how you need to design your interface. The gruesome sunlight can make colors blur, details lost and some elements completely vanish due to reflection. No! This doesn’t mean that you throw out all the colors and display a blunt black and white app interface. It merely means that you need to add contrast to the UI of your app so that all the features and displays are recognizable even under the most extreme conditions.
And last but not the least; market your app with all pomp and show. Let the users know what wonder have you created for them. Use all marketing channels to your benefit and see your Android app go places.
About The Author– Xicom is a leading Web development Company providing PHP Web Development, Java Software Development, offering professional custom php web development services, and affordable php development outsourcing services, Mobile Development Outsourcing based in india.